It’s blazing hot outside – not a snowball in sight – and it’s time to buy for Christmas. No, we’re not talking big screen TVs or a hot video game system. We’re talking the nuts and bolts of Christmas you can and should shop for right now. July is traditionally the deadest period of the year for nearly all retailers. It is a month for mark-it-down-and-ship-it-out and stack-it-deep-and-sell-it-cheap. After all, most folks are vacationing or otherwise occupied with hot-weather pursuits. Absolutely nobody is in the stores. That’s why the season of sidewalk sales and Christmas-in-July dominates this time of year. Retailers will try anything to get something going. They know that with back-to-school starting there’s nothing much to do otherRead more
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